Paid Search

8 Ways You’re Doing Google Ads Wrong & How to Make It Right via @coreydmorris

Google Ads is a powerful platform for driving awareness, traffic, and conversions.A finely tuned and [...]

By |2020-05-20T13:57:41+00:00May 20th, 2020|Blog, Business, News, Paid Search, Resources, WordPress|0 Comments

Google Ads Shortens Business Identity Verification Time via @SusanEDub

Google Ads has updated the timelines to a 21 day response time for their Business [...]

By |2020-05-19T11:57:02+00:00May 19th, 2020|Blog, Business, News, Paid Search, Resources, WordPress|0 Comments

How Ecommerce Companies Can Do More with Less Shopping Ad Budget [Webinar] via @brentcsutoras

Join our next webinar and discover how improving online shopper experience from Google Shopping Ads [...]

How to Drive Paid Search Strategy at the C-Suite via @lorenbaker

Leveraging PPC industry data in the boardroom is essential to get buy-in for campaigns.Yet, digital [...]

Google Ads Beta Testing Curbside Feature Pickup in Shopping via @SusanEDub

Google Ads has released an update to help local businesses trying to move inventory during [...]

By |2020-05-11T21:56:22+00:00May 11th, 2020|Blog, Business, News, Paid Search, Resources, WordPress|0 Comments

How Ecommerce Companies Can Do More with Less Shopping Ad Budget in 2020 [Webinar] via @brentcsutoras

Join our next webinar and discover how improving online shopper experience from Google Shopping Ads [...]

Your PPC Reentry Plan: 3 Ways to Proceed with Paid Search Campaigns via @jonkagan

Dearest fellow search marketer: The world is a crazy place in early May 2020. Pandemic, [...]

By |2020-05-06T15:01:36+00:00May 6th, 2020|Blog, Business, News, Paid Search, Resources, WordPress|0 Comments

Key COVID-19 Search Trends & 5 Immediate PPC Strategies to Act On via @christijolson

There is a lot of anticipation toward the future. What will the “new normal” look [...]

Google Smart Shopping Beta Testing New Customer Only Goal via @SusanEDub

Google’s Smart Shopping product is beta testing a new Conversion goal: New Customer Acquisition. Dubbed [...]

By |2020-05-05T16:56:28+00:00May 5th, 2020|Blog, Business, News, Paid Search, Resources, WordPress|0 Comments

It Isn’t Business as Always: Adapting PPC Strategy in Changing Times via @timothyjjensen

The current world situation has caused an upheaval of life as we know it, while [...]

By |2020-05-05T13:58:54+00:00May 5th, 2020|Blog, Business, News, Paid Search, Resources, WordPress|0 Comments

How to Monitor Your Paid Search Performance & Biggest Threats [Webinar] via @lorenbaker

Have you been wondering how to leverage your PPC industry data in the boardroom? Digital [...]

Google, Facebook, and Microsoft Release Q1 Earnings with Similar Stories via @SusanEDub

Quarterly reports from the major ad players have been highly anticipated among the COVID-19 volatility. [...]

8 Things Advertisers Say They’re Doing During COVID-19 via @siliconvallaeys

I’ve now hosted five PPC Town Halls and welcomed several PPC experts as panelists to [...]

Microsoft Ads Introduces Cookie-Based Experiment Feature via @SusanEDub

Microsoft Ads is adding an additional feature to the Experiment functionality launched last July.: cookie-based [...]

By |2020-04-28T12:57:07+00:00April 28th, 2020|Blog, Business, News, Paid Search, Resources, WordPress|0 Comments

7 Dos & Don’ts for Taking Charge of Your PPC Program (Again) via @GrpTwentySeven

Over the past weeks, we’ve seen major economic changes due to the coronavirus and associated [...]

By |2020-04-27T15:03:39+00:00April 27th, 2020|Blog, Business, News, Paid Search, Resources, WordPress|0 Comments

Paid Search: Driving Strategy at the C-Suite [Webinar] via @lorenbaker

Have you been wondering how to leverage your PPC industry data in the boardroom? Digital [...]

Breaking: Google Ads to Require Identity Verification via @SusanEDub

Google announced today they will begin requiring documentation of user identity and geographic location for [...]

By |2020-04-23T14:58:11+00:00April 23rd, 2020|Blog, Business, News, Paid Search, Resources, WordPress|0 Comments

How Ecommerce Companies Can Do More with Less Shopping Ad Budget in 2020 via @jgdeutsch

Multi-Product Landing Pages Can Double Conversion Compare this to 2.9% – the rate a customer [...]

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