Google Analytics

Everyday website optimization: 6 tasks for your daily SEO routine

Many of you log into your site every day, or, at the very least, once [...]

Social buttons: How to add and track them on your site

Jimmy Comack Jimmy Comack is Developer Relations Advocate at Yoast by day, gamer and film [...]

3 Ways to Use Google Analytics to Improve Your Site

Google Analytics is often cited as a useful tool for tracking and managing website data. [...]

The Ultimate Guide to Using UTMs for Marketing and Link Tracking

Marketing online can be frustrating work. Sometimes you may feel like you’re throwing spaghetti against [...]

How to Use Google Data Studio and Take Your Analytics to the Next Level

Tracking data in Google Analytics and other platforms can be a smart way to gather [...]

How to do a one-page analysis in Google Analytics

Annelieke van den Berg Annelieke van den Berg leads the Research Department at Yoast. She [...]

WordPress SEO

The definitive guide to higher rankings for WordPress sites This is the original WordPress SEO [...]