Ever feel like your popups aren’t getting the attention they deserve?
You’ve spent hours making them beautiful, funny, and captivating. Why are people ignoring them?
Sometimes you just need a little something extra to make your popups, well, POP! The good news is that you can still make engaging popups that capture your reader’s attention. And one way to do that is with a gamified discount wheel.
Discount wheel popups are optin forms that visitors can actively interact with. They click a button, spin a wheel, and win a prize – or not if you choose not to make every wedge a winner.
These popups are great because your visitors can play them as if they’re actual games. And that’s good for making your marketing campaign more memorable than your competitors’.
Sounds amazing, right?
Then let’s jump right in. Read on to see our picks for the top 7 discount wheel popup tools and start gamifying your optins today.
Here at OptinMonster, we wholeheartedly believe in the value of gamified marketing. So much so that it made our list of 28 Best Growth Hacking Tools for Marketers. And if you’ve followed our blog for a while now, you probably also noticed that we believe in simplicity. It’s only natural that we combined those two elements to bring you the most intuitive discount wheel popup tool around.
OptinMonster has not 1, but 3 attention-grabbing discount wheel templates to choose from. All the “nuts and bolts” have been put together for you, meaning you can launch your discount wheel popup in minutes.
We also understand there’s no one-size-fits-all solution to marketing, so we made each template fully customizable.
Everything about your discount wheel can be customized to complement your brand image and marketing strategy. And we mean everything. You can tweak elements like your wheel color and the call-to-action button in seconds. You can even change the picture your wheel to a brand logo or any attention-grabbing image.
Choosing your rewards is just as easy. Simply type them into the “wheel selections” box and switch on the prizes you want to activate. OptinMonster will automatically calculate the probability of each prize every time you turn a wheel section on or off.
See the image below for an example of how easy it is to modify your prizes. Also, notice how we were feeling a little generous and switched off the “Not quite” slice.
As you can see, creating a spin-the-wheel popup for WordPress, Shopify, or any other eCommerce site has never been easier. Plus, you get a variety of sweet tools to growth hack your business.
You’ll need a Growth Plan to take advantage of these super cool discount wheel optins.
OptinMonster Is More Than Just a Coupon Wheel Plugin
Another thing that makes OptinMonster great is its versatility.
More than just a coupon wheel plugin, great OptinMonster features like Page-Level Targeting and Geo-Location Targeting let you choose who receives your popup and when. Managed WordPress hosting company, Flywheel, successfully boosted targeted conversions 4.7% thanks to Page-Level Targeting.
Try our Exit-Intent® feature to engage visitors right before they leave your website. This isn’t exclusive to discount wheels, either. OptinMonster lets you engage visitors through landing pages, popups, light boxes, and more. And you can use our features with all of those. That way, you can change their minds by hitting them with your amazing offer.
OptinMonster works with all eCommerce websites, and you can integrate it into all email marketing tools.
Are you running WordPress or WooCommerce? Then activate our plugin and let OptinMonster take care of the rest. Using Shopify or any other type of website? No problem. Launching your campaign is as simple as pasting a few lines of code.
Don’t just take our word on how effective OptinMonster is at converting visitors. You can get a comprehensive breakdown of what you can achieve with OptinMonster’s coupon wheel by reading this guide on coupon wheel optins.
Wheelio markets itself as the first gamified popup to include smart tracking tools like on-exit overlays and time triggers. Like OptinMonster, Wheelio comes with a stellar template for designing attention-grabbing discount wheels in a few short minutes.
Great for gamifying optins, Wheelio offers a simple platform that’s quick to learn. That’s partly because Wheelio’s services are pretty straightforward. It creates coupon wheels and that’s pretty much it. We don’t recommend Wheelio to business owners trying to revamp their marketing strategy. But if you’re just looking for coupon wheels, Wheelio does everything you need it to.
With that said, here’s something to consider before purchasing a Wheelio subscription. Its baseline plan costs $14.92 a month and only comes with a wheel template and basic integration tools. If you need comprehensive analytics, segmentation, and custom fields, you’ll need Wheelio Pro. That costs $59.92.
At that price, you may want to decide whether you should spend a little more and get a comprehensive lead-generation solution.
Another thing to keep in mind is that Wheelio only works with Shopify at the moment. So, if you need a coupon wheel for WooCommerce and WordPress, you must find a Wheelio alternative for now.
Spin-a-Sale is a powerful tool that lets you design discount wheel popups for your website. Like Wheelio, Spin-a-Sale currently only works with eCommerce sites running Shopify. Sorry WooCommerce users, there isn’t a Spin-a-Sale WordPress plugin available at the moment. We hope that changes in the future.
Still, if you’re on Shopify and you’re looking for a powerful coupon wheel plugin, Spin-a-Sale is second to none. Its prices start at $9.99 a month for basic services and $24.99 for a premium subscription. This makes Spin-a-Sale one of the more affordable wheel of popups tools on the market.
Basic features include:
- MailChimp, AWeber, and Klaviyo integration.
- Advanced engagement tools like triggers, delay timers, and on-exit overlays for desktop and mobile.
- Customizable wheel slices.
- Adjustable win and loss probabilities.
Premium users get page-level targeting, protection against duplicate emails, and auto-generated coupon codes.
And all subscribers get access to a beautiful range of ready-made templates. So, finding the perfect theme for your Shopify site is a piece of cake.
Looking for a way to create gamified popups, but:
- You don’t need a comprehensive digital marketing solution like OptinMonster?
- You aren’t running your business through Shopify?
If so, then WP Optin Wheel has everything you need to create a WordPress and WooCommerce spinning wheel in minutes. You can also integrate it into most of popular email marketing platforms out there, including:
Like the other platforms covered, WP Optin Wheel offers several ready-made wheel templates. Its easy-to-use setup wizard makes changing prizes and probability a breeze. Plus, you can integrate into Zapier and use it as part of your lead generation strategy.
But what about pricing?
There’s a free version of WP Optin Wheel as well as a premium subscription. The free version gives you access to the general template so that you can create gamified popups. But you’ll need to go premium if you want to:
- Fully customize your wheel.
- Gain access to fun and quirky seasonal templates.
- Enjoy the full spectrum of marketing tools that come with the plugin, like on-exit overlays, integrated statistics, and comprehensive coupon settings.
Premium subscriptions cost a yearly fee of $39 for 1 site, $99 for 3, and $199 for unlimited sites.
OptinSpin is another gamified coupon wheel plugin for WordPress and WooCommerce platforms. What’s cool about OptinSpin is that you can have coupon codes emailed to visitors that engage with your wheel. Visitors can use the code for immediate purchases, or they can save it for a later time. This gives customers time to think about their purchase without losing the sweet discount they won.
But wait, isn’t urgency a good thing?
Yes! We’ve covered the benefits of urgency extensively. But urgency can also backfire, as it usually does when you’re not using scarcity alongside it. For this reason, giving visitors the option to save their coupons is a great idea.
Other great OptinSpin features include:
- Email templates for both winners and losers – if you have losers.
- A customizable spinning wheel. You get unlimited wheel slices, customizable forms, choose probability, etc.
- Displaying wheel as a popup or as an element inside your webpage.
OptinSpin is also one of the cheaper plugins, only costing $29 for 6 months and $38 for the full year.
6. Popup Maker
Just like the name suggests, Popup Maker lets you create engaging optins for your eCommerce site. It supports major platforms, like WordPress, WiX, Magento, and Shopify, as well as a number of other websites.
Popup Maker lets you choose from 10 popup templates, including a coupon wheel.
Each template helps you achieve a specific outcome in the easiest way possible.
Popup Maker’s Silver Plan costs $4.95 a month and gives you all the basic tools needed for creating engaging popups. The downside is that you’re limited to only 100,000 monthly pageviews on this plan.
If you’re looking for something a little more powerful, there’s the Gold Plan. It costs $11.95 a month and comes with a lot of cool marketing tools. Key features include advanced analytics, on-exit overlays, and age restriction popups. This plan works for 500,000 pageviews.
Finally, there’s the Platinum Plan. It’s going to cost you $18.95 a month. With that comes smart marketing tools like geotargeting, scheduled popups, and time triggers. This subscription gives you 1 million pageviews.
Wheel of Popups is a one-size-fits-all popup tool that works for all eCommerce websites. Whether you’re running Shopify, WooCommerce, Magento, or building your own site from the ground up, you can use Wheel of Popups to generate leads and convert visitors.
Wheel of Popups comes with a standard discount wheel popup template, which you can customize to look and operate the way you want it. Everything from its visual design to the prizes you want on the wheel can be changed in seconds.
It also features an assortment of marketing tools, like time triggers and movement tracking. And you can even choose to have your popups viewed on specific devices. Say you wanted to reach out to mobile users. Wheel of Popups lets you restrict popups to mobile traffic, ignoring desktop users completely.
Signing up to Wheel of Popups is free and you get a 10-day trial to see if you like it. If you choose to purchase a subscription, you have 4 packages to choose from:
- Personal: $19 a month for 1 website.
- Developer: $49 a month for 5 websites.
- Agency: $149 a month for 20 websites.
- Reseller: $249 a month for 50 websites.
All subscriptions are 20% off if you pay for the year upfront.
Putting a Spin on Your Marketing Campaign
Now that we’ve covered each product, you’re probably wondering which one to buy.
Well, every company is different. We recommend looking at your own goals and business objectives beforehand. You can start by asking yourself the following questions:
- Do I only want to gamify popups or do I need a comprehensive set of marketing tools?
- Roughly how many pageviews will my discount wheel popup receive in a month?
- Am I using the popup on one website or many sites?
- Will I use advanced tools like geotargeting?
Answering these questions will help you determine whether any discount wheel popup plugin will do, or if you need something that’s scalable and targets specific segments of your market.
If you’re looking for a marketing tool that’s more than just a WordPress spinning wheel plugin, check out OptinMonster today. Its tools make it possible to create laser-targeted engagement campaigns that boost conversions and beef up mailing lists. That way, you can spend more time on what matters: building an awesome eCommerce brand.
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